Brand Vlue Archives

How ambience and interior affect a bakery brand

Bakery Branding, Brand Vlue, Branding, Design Business, Market Communication, Marketing, Offline Branding, Pandemic Communicatio

December 2, 2020/By Mannat Dogra

The food and hospitality industry comes with its own set of highs and lows. On one hand, there are multiple opportunities to unravel your creativity. There are several cuisines, recipes, delicacies and genre of...

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Key Aspects of Good Brand Management

Brand Vlue, Branding, CommunicationStrategy, Design Business, Digital Branding, logos, Market Communication, Marketing, Social Media

October 24, 2020/By Mannat Dogra

Branding is a psychologically driven concept. I say this because to me a brand is more about consumers’ perception rather than just the logo, name or tagline. These elements contribute towards creating a foundation of...

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Best Advertsing and Marketing Campaigns of the all time

Advertising, Brand Vlue, Branding, Design Business, Marketing

October 23, 2020/By Mannat Dogra

It was in 1704 when the first newspaper ad in America tried to sell a house on Long Island. And since then, the advertising industry has gone through a vast transformation. From street criers in...

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The Ultimate Guide to Successfully Rebranding in 2021

Brand Vlue, Branding, CommunicationStrategy, Social Media

October 3, 2020/By Mannat Dogra

While starting a new business, many owners don’t give much attention to branding beyond the Logo and Name. That’s because most business owners believe that the brand identity of a business is nothing more than...

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Most Common Myths about Branding

Brand Vlue, Branding, Digital Branding, Market Communication

September 26, 2020/By Mannat Dogra

Common Myths about Branding When you hear a brand name or see its Logo, what thoughts come to your mind? If they are positive, inspiring, and make you want to run out to buy the...

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In times of Coronavirus, how should brands do Communication?

bakery branding, Brand Vlue, Branding, Business, CommunicationStrategy, Digital Marketing Trends, Market Communication, Pandemic Communicatio, Social Media

September 18, 2020/By Mannat Dogra

It was 31st Dec’2019 and the world was cheerfully celebrating New Years’ eve waiting to welcome 2020 with open arms, expecting the next year to be positive and full of opportunities. Who would have...

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Colour Psychology in Brand Marketing

Brand Vlue, Branding, CommunicationStrategy, Design Business, Digital Marketing Trends, logos, Social Media

September 16, 2020/By Mannat Dogra

The renowned Russian painter and art theorist Wassily Kandinsky, who is often regarded as the pioneer of abstract art has so rightly quoted - “Colour is a power which directly influences the soul.” The...

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Digital Marketing Trends in 2020

Brand Vlue, Branding, Business, CommunicationStrategy, Design Business, Digital Marketing Trends, Influencer Marketing, Interactive emails, Market Communication, Programmatic Advertising, Social Commerce, Social Media, website

September 9, 2020/By Mannat Dogra

In 2020, Covid-19 has been a sudden attack on human life and the marketing world. Considering the sudden halt we are facing, marketers are sailing through this time with digital marketing. No doubt when...

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How to Create a Strong Brand Persona?

Advertising Career, bakery branding, Brand Vlue, Branding, Design Business, logos, Uncategorized, website

August 28, 2020/By Mannat Dogra

Do your marketing communications bring life to your brand? Do they “speak” your voice? Do they connect you with your customers? And yes, do they have a unique Brand identity? In simple terms, does...

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How to Stand Out your Brand on Digital Platforms?

bakery branding, Brand Vlue, Branding, Business

August 22, 2020/By Mannat Dogra

Digital is the future, and even at present amidst the pandemic, it has been overshadowing the traditional ways of advertising and marketing. Today, the digital world is growing at an incredible pace. Digital is fast,...

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